Optional Output Features — When and Why to Use Them

Optional features give you precise control over how your copy is generated. They're completely optional — start simple, then activate one at a time as you grow comfortable. Here's what each one does, when to use it, and how it affects your output.

Feature What It Does When to Use Example
Generate SEO Metadata Automatically creates SEO tags like URL slug, meta description, and H1 variants. Use for landing pages, blog posts, and product pages that will appear in Google results. Example: Meta description under 155 characters, perfect for search engines.
Generate GEO Score Optimizes content for AI search engines (ChatGPT, Perplexity, Gemini) with clear structure and summaries. Use for FAQ, blog, and educational content to improve AI discoverability. Example: Adds a "TL;DR" summary and structured JSON data for AI indexing.
Generate Scores Rates each output (0–100) for clarity, engagement, and persuasiveness. Use when comparing outputs or presenting work to clients. Example: "Alternative copy scored 91/100 for clarity."
Prioritize Word Count Forces AI to aim for exact target length. Use when writing short-form content like ads or social captions. Example: "Strict 100-word output enforced."
Force Keyword Integration Ensures that target keywords appear naturally in the copy. Use for SEO-optimized pages where ranking depends on keyword usage. Example: "Ergonomic office chair" included 3x naturally in text.
Add TL;DR Summary Adds a short summary at the top of long-form content. Use for blog posts, articles, or any piece longer than 300 words. Example: "TL;DR: AI helps marketers write faster without losing quality."
Strict Word Count Enforcement Retries automatically until the target length is met. Use when precision is crucial (ads, SEO snippets, or email subject lines). Example: "Regenerates if below 180 words for 200-word target."

Understanding Each Feature in Detail

Generate SEO Metadata

This feature automatically generates everything you need to optimize your page for traditional search engines like Google, Bing, and Yahoo.

Includes:

  • SEO-friendly URL slug
  • Meta description (under 155 characters)
  • Alternative H1 headline variations
  • Page title optimized for click-through rate

Best for: Landing pages, blog posts, service pages, product descriptions.

Generate GEO Score

GEO (Generative Engine Optimization) ensures your content is discoverable by AI-powered search engines like ChatGPT, Perplexity, and Google's AI Overviews.

How it works:

  • Creates clear, structured content that AI can easily parse
  • Adds TL;DR summaries and FAQ sections
  • Includes JSON-LD schema markup for better indexing
  • Provides a visibility score (0-100) for AI discoverability

Best for: Educational content, FAQ pages, "how-to" guides, thought leadership articles.

Generate Scores

Every piece of generated copy receives objective quality scores across multiple dimensions.

Scoring criteria:

  • Clarity: How easy is it to understand?
  • Engagement: Does it capture attention?
  • Persuasiveness: Does it drive action?
  • Overall Quality: Composite score (0-100)

Best for: Comparing multiple versions, client presentations, A/B testing decisions.

Word Count Control

Two related features give you precise control over output length:

Prioritize Word Count:

AI will aim for your target word count but may go slightly over or under if needed for quality.

Strict Word Count Enforcement:

AI will regenerate until it hits your exact target (within 5% margin). Use this when length is critical.

Best for: Social media posts, ad copy, meta descriptions, email subject lines.

Force Keyword Integration

Ensures your target keywords appear in the final copy — naturally and contextually.

Unlike keyword stuffing, this feature weaves keywords seamlessly into sentences so they read naturally while still satisfying SEO requirements.

Best for: SEO-focused pages, product descriptions, service pages, blog posts targeting specific search terms.

Add TL;DR Summary

Adds a concise summary at the top of your content — perfect for busy readers who want the key takeaways upfront.

TL;DR summaries are typically 1-3 sentences and capture the essence of your content. They're also excellent for social media previews and email snippets.

Best for: Blog posts, long-form content, articles, educational resources, LinkedIn posts.

Pro Tip

If you're unsure — leave them OFF. You can always enable features one at a time as your needs grow. CopyZap remembers your last configuration, so you'll naturally discover what works best for your workflow.

Quick Decision Guide

For Traditional SEO:

  • ✓ Generate SEO Metadata
  • ✓ Force Keyword Integration
  • ✓ Add TL;DR Summary

For AI Search (GEO):

  • ✓ Generate GEO Score
  • ✓ Add TL;DR Summary
  • ✓ Generate SEO Metadata (optional)

For Short-Form Content:

  • ✓ Prioritize Word Count
  • ✓ Strict Word Count Enforcement
  • ✓ Generate Scores

For Client Work:

  • ✓ Generate Scores
  • ✓ Generate SEO Metadata
  • ✓ Add TL;DR Summary

Cost & Performance Impact

Some optional features require additional AI processing. Use this guide to estimate impact:

Use advanced features selectively for best speed and cost efficiency.

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